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The Brightfield Blog

June 14, 2023
Cannabis Market Analysis

Regulations & Opportunities: Mapping the Midwest's Adult-Use Cannabis

June 02, 2023
Wellness Product Innovations Market Analysis CPG

Ditching Dairy: The Shifting Taste towards Plant-Based Milks

May 31, 2023
Cannabis Consumer Insights

Budtender Survey 2023: O2O & Brightfield’s Most Interesting Findings

May 25, 2023
Thought Leadership

From Monastery to Marketing: Takeaways for Authentic Connection

May 23, 2023
Social Listening Consumer Insights CPG

Brand Recognition & Online Chatter: Protein Powder

May 19, 2023
Consumer Insights CPG

Who is the Protein Powder Consumer? Insights for Innovators

May 12, 2023
Brand Health Thought Leadership

Measuring Brand Health—Critical Data You Can’t Live Without

May 10, 2023
CBD Market Analysis

Why The FDA Not Regulating CBD May Be a Good Thing

May 09, 2023
Consumer Insights CPG

Insights for Mother’s Day: Understanding Stressed-Out Moms

May 05, 2023
Social Listening Consumer Insights CPG

Women Shoppers: Consumer Insights from Social Listening Data

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    Our picks

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    • Why We Triangulate (And Why That's Just the Beginning)
    • What Social Data Can’t Tell You About Women’s Wellness (And What Can)
    • Foresight is 2026: Why Most CPG Brands Are Still Living in the Past
    • Setting the 2026 Calendar: Why Wellness Works When You Design Rhythms, Not Just Goals

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